Shoot the researcher

How can they responsibly say this?

No, wait. Shoot the copywriter, because I’m sure the researcher said something responsible, but then the copywriter threw it all away for a catchy title.

But saying,

“Half of babies ‘will live to 100′”

just doesn’t help anyone.

I’m pretty sure there are significant social pressures building and I wouldn’t at all be surprised if the next 100 years had a few things to say about our expectations.

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